Generative AIApr 28, 2026
ONR
ONR created IARI, a generative AI platform that automates the extraction and standardization of property registration data across real estate notary offices, with plans to reach more than 3,000 registries.
Medamais
How the new Med+ Portal unified specialized services and boosted organic traffic
Leader in Emergency Response services, Medmais embarked on a journey to improve its online presence. The partnership aimed to develop a website that not only reflected
Client
Category
Website
IndustryHealthcare
o desafio
Translate the complexity of the services offered by Grupo Med+ into an accessible and informative website. Furthermore, it was crucial to serve the company's different areas of activity, which provided specialized labor for airports, highways, schools and companies. The need to balance depth of technical information with user-friendly and efficient navigation was at the heart of the challenge.
A Solução
We chose a user-centric approach, designing a website that offered comprehensive information in a clear and accessible way. The navigation structure was carefully planned to suit the company's different areas of activity, ensuring that visitors could easily find relevant information. The implementation of good UX practices involved the creation of intuitive interfaces, highlighting services in an organized and visually attractive way. SEO optimization was incorporated into every stage of development, ensuring the site achieved maximum visibility in search engines.
Generated impact
Intuitive navigation and clear presentation of services resulted in higher retention rates and greater engagement from visitors. In addition to presenting core services, the site included a blog area to share insights, updates and best practices in the area of occupational health and emergency response. A simplified contact section and an institutional area have been incorporated to facilitate communication with potential customers and provide deeper insight into the Med+ Group's mission and values. SEO optimization boosted the company's online visibility, significantly increasing organic traffic. The blog section has become a valuable source of industry information, solidifying Med+ Group's position as an authority in the field of Emergency Response and Occupational Medicine.
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