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    Universal

    Universal innovates the search for meaningful connections aligned with personal values with the Quero Te Saber App

    The search for meaningful connections aligned with personal values is more important than ever. Recognizing this need among its members, we embarked, together with Universal, on the “I Want to Know You” project. An innovative and thoughtful initiative to bring together believers on a journey in search of love, sharing the same faith and goals.

    Universal innovates the search for meaningful connections aligned with personal values with the Quero Te Saber App
    ClientUniversal
    Category
    Mobile Application
    IndustryNon-profit organization

    Create a platform that not only enabled the search for compatibility, but also incorporated shared values and goals. Furthermore, ensuring a dynamic and accessible user experience for a wide age range within the community was crucial.

    The challenge involved going beyond the dynamics of a conventional dating app, incorporating specific elements that reflected the values and essence of the Universal Church.

    We developed the Quero Te Celebr app, going beyond the standard features of other dating apps. The “liked” and “not now” preference dynamics were used in a non-aggressive way, so that the user can reevaluate their choices and give them another chance. In addition, specific tools were added to meet the needs of members of the Universal Church.

    The “super like” allowed users to highlight profiles that really caught their attention, while the “who liked me” tool provided a transparent view of potential connections.

    Animated stickers were introduced to add a dash of fun to communication, while full profile registration, based on details and interests, aimed to create deeper and more significant.

    Easy and accessible navigability made the app inclusive for all ages, ensuring that all members of the Universal Church could actively participate in the search for love.

    The platform not only facilitated authentic connections between members of the Universal Church, but also provided an experience that reflects the community's shared values.

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